Research and Analysis Manager

We are looking for a Research and Analysis Manager located in İstanbul for our business partner in insurance industry.

Qualifications

• Bachelor's or master's degree in a relevant field such as business, engineering, economics or marketing (having a Project Management Certificate is preferred)
• At least 10 years of experience in total, at least 7 years of experience in Marketing
• Having in-depth knowledge of Research and Analysis methods
• Having deep knowledge in Product Management and Marketing
• Having in-depth knowledge of “Google Analytics”
• Proficient in both spoken and written English

Job Description

• Conducting competitor analysis (product, distribution channels, competitive factors, etc.)
• Performing social media KPI analysis
• Conducting customer loyalty analysis
• Researching and developing new product/service opportunities
• Managing the process of new product opportunities from the thought/idea stage to concept development and model design stages