Legal Marketing Specialist
Sales & Marketing/Marketing - Generalist
LHH
$75,000.00 - $115,000.00 per Year
Dallas, TexasPermanent
Marketing - Generalist
Sales & Marketing
LHH is currently recruiting for an experienced and dynamic Marketing Specialist for a permanent opportunity with our client in the Dallas, TX area. The ideal candidate will bring at least five years’ marketing experience—preferably within the legal sector—and a proven ability to deliver creative, impactful campaigns aligned with strategic objectives. This is a hybrid role at our client’s office in the Dallas area.
Responsibilities:
· Develop and implement comprehensive marketing strategies to strengthen brand recognition and market presence for our client in Dallas and beyond.
· Collaborate with practice groups and attorneys to craft engaging content for client alerts, newsletters, presentations, proposals, and digital platforms.
· Plan, execute, and evaluate firm-sponsored events, webinars, and client seminars—virtually and in person.
· Oversee digital presence, including website management, SEO strategy, and social media (LinkedIn, Twitter/X, and more).
· Conduct market research and competitive analysis to identify business development opportunities and inform strategic decisions.
· Create pitch materials, respond to RFPs, and develop client-facing presentations with a consistent brand voice.
· Track and analyze marketing campaign performance; recommend adjustments to optimize results.
· Build and maintain relationships with key vendors, media contacts, and local business organizations to expand thought leadership and outreach.
· Assist in preparing and monitoring annual marketing budgets and project timelines.
· Coordinate and supervise junior marketing staff and interns as needed.
Qualifications:
· Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
· At least 5 years of progressive marketing experience, ideally in a law firm environment.
· Demonstrated expertise in developing and executing effective marketing and business development strategies.
· Outstanding writing, editing, and verbal communication skills, with a keen eye for detail.
· Strong understanding of digital marketing tools and analytics platforms (Google Analytics, HubSpot, or similar).
· Excellent project management skills, with proven ability to multitask and meet deadlines in a fast-paced environment.
· Proficiency in Microsoft Office (Word, PowerPoint, Excel); experience with Adobe Creative Suite preferred.
· Track record of building strong relationships with stakeholders at all levels.
· Ability to work hybrid at our client’s office in the Dallas, TX area.
If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.
Pay Details: $75,000.00 to $115,000.00 per year
Search managed by: Shelby Smith
Equal Opportunity Employer/Veterans/Disabled
To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.lhh.com/us/en/candidate-privacy
The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:
- The California Fair Chance Act
- Los Angeles City Fair Chance Ordinance
- Los Angeles County Fair Chance Ordinance for Employers
- San Francisco Fair Chance Ordinance
Legal Marketing Specialist
Sales & Marketing/Marketing - Generalist
LHH
$75,000.00 - $115,000.00 per Year
Dallas, TexasPermanent
Marketing - Generalist
Sales & Marketing
LHH is currently recruiting for an experienced and dynamic Marketing Specialist for a permanent opportunity with our client in the Dallas, TX area. The ideal candidate will bring at least five years’ marketing experience—preferably within the legal sector—and a proven ability to deliver creative, impactful campaigns aligned with strategic objectives. This is a hybrid role at our client’s office in the Dallas area.
Responsibilities:
· Develop and implement comprehensive marketing strategies to strengthen brand recognition and market presence for our client in Dallas and beyond.
· Collaborate with practice groups and attorneys to craft engaging content for client alerts, newsletters, presentations, proposals, and digital platforms.
· Plan, execute, and evaluate firm-sponsored events, webinars, and client seminars—virtually and in person.
· Oversee digital presence, including website management, SEO strategy, and social media (LinkedIn, Twitter/X, and more).
· Conduct market research and competitive analysis to identify business development opportunities and inform strategic decisions.
· Create pitch materials, respond to RFPs, and develop client-facing presentations with a consistent brand voice.
· Track and analyze marketing campaign performance; recommend adjustments to optimize results.
· Build and maintain relationships with key vendors, media contacts, and local business organizations to expand thought leadership and outreach.
· Assist in preparing and monitoring annual marketing budgets and project timelines.
· Coordinate and supervise junior marketing staff and interns as needed.
Qualifications:
· Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
· At least 5 years of progressive marketing experience, ideally in a law firm environment.
· Demonstrated expertise in developing and executing effective marketing and business development strategies.
· Outstanding writing, editing, and verbal communication skills, with a keen eye for detail.
· Strong understanding of digital marketing tools and analytics platforms (Google Analytics, HubSpot, or similar).
· Excellent project management skills, with proven ability to multitask and meet deadlines in a fast-paced environment.
· Proficiency in Microsoft Office (Word, PowerPoint, Excel); experience with Adobe Creative Suite preferred.
· Track record of building strong relationships with stakeholders at all levels.
· Ability to work hybrid at our client’s office in the Dallas, TX area.
If this role sounds like a fit for you and you meet the above qualifications, please apply now for consideration.
Pay Details: $75,000.00 to $115,000.00 per year
Search managed by: Shelby Smith
Equal Opportunity Employer/Veterans/Disabled
To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.lhh.com/us/en/candidate-privacy
The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:
- The California Fair Chance Act
- Los Angeles City Fair Chance Ordinance
- Los Angeles County Fair Chance Ordinance for Employers
- San Francisco Fair Chance Ordinance