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Email Marketing Specialist

Sales & Marketing/Marketing - Email/Marketing Automation

LHH

$60,000.00 - $75,000.00 per Year

Metro Detroit, Michigan

Permanent

Marketing - Email/Marketing Automation

Sales & Marketing

We’re looking for a strategic and detail-oriented Email Marketing Specialist to lead the planning, execution, and optimization of email campaigns. This role will work closely with cross-functional teams to drive engagement, retention, and revenue through data-driven email marketing initiatives.

Key Responsibilities:

  • Strategy & Planning: Develop and execute email marketing strategies tailored to customer segments and business goals.

  • Campaign Execution: Manage the full lifecycle of email campaigns, from concept and content to testing and deployment.

  • Performance Optimization: Monitor KPIs (open rates, CTR, conversions) and apply A/B testing to improve results.

  • Analytics & Reporting: Deliver insights and recommendations through regular performance reports.

  • Automation & Personalization: Leverage automation tools and personalization techniques to enhance customer experience.

  • Compliance: Ensure all campaigns comply with email marketing regulations (CAN-SPAM, GDPR, etc.).

  • List Management: Maintain list hygiene and engagement levels above 80%.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, or related field.

  • 4–6 years of experience in email or digital marketing.

  • Proficiency with platforms like Campaign Monitor, HubSpot, or similar.

  • Strong understanding of email best practices, segmentation, and deliverability.

  • Experience with A/B testing and data-driven decision-making.

  • Basic HTML/CSS knowledge is a plus.

  • Excellent organizational, communication, and project management skills.

  • Team-oriented mindset with a passion for continuous improvement.

We offer a competitive compensation package, comprehensive health benefits, paid time off, and opportunities for growth in a collaborative and supportive environment.



Pay Details: $60,000.00 to $75,000.00 per year

Search managed by: Lauren Daniel

Equal Opportunity Employer/Veterans/Disabled



To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.lhh.com/us/en/candidate-privacy



The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:


  • The California Fair Chance Act
  • Los Angeles City Fair Chance Ordinance
  • Los Angeles County Fair Chance Ordinance for Employers
  • San Francisco Fair Chance Ordinance

Ref US_EN_27_804454_3094896

Email Marketing Specialist

Sales & Marketing/Marketing - Email/Marketing Automation

LHH

$60,000.00 - $75,000.00 per Year

Metro Detroit, Michigan

Permanent

Marketing - Email/Marketing Automation

Sales & Marketing

We’re looking for a strategic and detail-oriented Email Marketing Specialist to lead the planning, execution, and optimization of email campaigns. This role will work closely with cross-functional teams to drive engagement, retention, and revenue through data-driven email marketing initiatives.

Key Responsibilities:

  • Strategy & Planning: Develop and execute email marketing strategies tailored to customer segments and business goals.

  • Campaign Execution: Manage the full lifecycle of email campaigns, from concept and content to testing and deployment.

  • Performance Optimization: Monitor KPIs (open rates, CTR, conversions) and apply A/B testing to improve results.

  • Analytics & Reporting: Deliver insights and recommendations through regular performance reports.

  • Automation & Personalization: Leverage automation tools and personalization techniques to enhance customer experience.

  • Compliance: Ensure all campaigns comply with email marketing regulations (CAN-SPAM, GDPR, etc.).

  • List Management: Maintain list hygiene and engagement levels above 80%.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, or related field.

  • 4–6 years of experience in email or digital marketing.

  • Proficiency with platforms like Campaign Monitor, HubSpot, or similar.

  • Strong understanding of email best practices, segmentation, and deliverability.

  • Experience with A/B testing and data-driven decision-making.

  • Basic HTML/CSS knowledge is a plus.

  • Excellent organizational, communication, and project management skills.

  • Team-oriented mindset with a passion for continuous improvement.

We offer a competitive compensation package, comprehensive health benefits, paid time off, and opportunities for growth in a collaborative and supportive environment.



Pay Details: $60,000.00 to $75,000.00 per year

Search managed by: Lauren Daniel

Equal Opportunity Employer/Veterans/Disabled



To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.lhh.com/us/en/candidate-privacy



The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:


  • The California Fair Chance Act
  • Los Angeles City Fair Chance Ordinance
  • Los Angeles County Fair Chance Ordinance for Employers
  • San Francisco Fair Chance Ordinance

Ref US_EN_27_804454_3094896
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