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Nothing Sells Better Than Enthusiasm

Inés Temple Blog 3 min

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Job seekers are sometimes surprised when they don't receive a job offer after an interview. They wonder, "Why wasn't I selected? What went wrong?" But imagine this scenario. I want to work in your business and you interview me. Imagine that I sit before you, downcast, and in a very soft voice I say: "I want a job, not that I like this job very much, but I have no other choices, because I need a job to support my children. I'd like to do something that doesn't take too much effort because afterwards my back hurts. But give me the job, please, because I need it."  Would you want to hire me? Would you want to hire someone who shows so little enthusiasm?

One characteristic that most differentiates one applicant from another—and increases the likelihood of being selected—is demonstrable enthusiasm for the position and in the company. The truth is, the only reason a company hires someone is to tap into his or her skills, experience and enthusiasm to do a good job, contribute and add value to the organization. That is, it is crucial to include passion and enthusiasm to the interview equation.

Use your enthusiasm as a strength—not only in your professional life—but in everything you do.

Inés Temple President of LHH-DBM Peru and LHH Chile
In a job interview there are three important factors that the interviewer evaluates. The first factor is evaluating whether the competencies, skills, abilities, experience, achievements and results of the applicant meet the requirements for the position. The second factor is assessing the desire and enthusiasm that an applicant demonstrates for the position. And here is where many people lose points because they do not show enthusiasm, or real energy and zeal for the role. The third factor is determining whether this person is a good cultural fit with the team and the organization, which is linked to characteristics such as personality, values, charisma, etc.

What I've seen in my work with job seekers is reticence in showing too much interest, desire and passion. Maybe we think that if we are very interested, the employer will interpret that as desperation for the position, or that we lose strength in a future negotiation. Given this, we think it is better to show ourselves cool and distant, and not show too much interest. That's the worst thing you can do to try to sell your services, your products, your profile, your curriculum, or your ideas!

Remember: nothing sells more convincingly than genuine enthusiasm, desire, and passion—reflected in the brightness of your eyes and energy in your voice. This is understood as the externalization of authentic interest. Consider telling an interviewer: "I would like to work here because I like what your organization does. I have researched your company thoroughly and I see that I really like this company, its values, its people, its culture, its products, its way of operating. I'd like to contribute and play a part."

Sometimes we forget that the externalization of an emotion— our enthusiasm—can be very engaging and appealing professionally speaking. It is very difficult to convince someone to buy our professional services in an interview if we do not show enthusiasm. An enthusiastic collaborator is committed, involved and supportive of the company's objectives. He or she is also more likely to be committed to continuous learning, developing new skills and being a person with whom the rest of the colleagues want to work.

In that sense, I encourage you to let go a little and use your enthusiasm as a strength—not only in your professional life—but in everything you do.

Have you been referred by your employer for career transition services?

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